Photo Credit: Profile Foundation, Warsaw, Poland

 

On the evening of November 3, 1984, a projected image of President Ronald Reagan's hand swearing the pledge of allegiance appeared on the AT&T Long Lines Building in lower Manhattan. Imagined by projection artist Krzyszytof Wodiczko and realized through the institutional support of The Kitchen, this display attested the similarities and alliances between corporate business and party politics only three days before the presidential election of 1984.